2024 4th International Conference on Social Development and Media Communication (SDMC 2024)




Prof. Shen Chao-Chun

Sanda University/ Network and New media department, China

Research Area:  Journalism、New media、Social Media、Communication theory、Film culture communication、Tiktok

Experience: Shen Chao-Chun has worked in media for more than 20 years and served as a reporter, general editor, anchor and other positions.

Shen Chao-Chun teaches at Taipei and Shanghai universities. Main research focus on public opinion investigation and analysis, social media and society, new media trends, has published 11 books, more than20 papers and translated 1 book, all about the media, society and education, and has won many research and teaching awards.

Speech Title: The Influence of Social Media Big Data on the Online Drama Series Communication

Abstract:The speech focuses on the online drama in the cultural industry. From Adorno and Benjamin's theory of the social function of mass culture, the online drama can be a reflection of the social phenomenon. Taking the example of the online drama "The Knockout"  as an example, through social media big data analyze, the communication influence brought by the online drama combined with social media. Using the big data of Douyin and Weibo, we explore the influence of the online drama "The Knockout" in the network communication, social value, cultural identity and social discussion. Through speech, there is a positive correlation between the social media on the propagation of the online drama.

Prof. Asad Khalil

Southwest University of Political Science and Law - School of International Law, China

Research Area:  The belt and road, International Law, Politics

Experience: Committing himself to the world of legal research has instilled Prof. Asad Khalil with an investigative mindset and a passion for the scientific work through teaching, training and publications along with international partnerships. As a lawyer, Prof. Asad Khalil has involved in finding, and cite-checking the information and applicable laws needed to support his legal decision-making which empowers his arguments and gives substance to his legal work, leading to a better outcome for his clients.

As a professor of law, Prof. Asad authored of dozens of law reviews and other scholarly articles, and he is a frequent commentator online and in-print in the fields of Belt and Road, international law and politics. Prof. Asad Khalil has published several articles in Chinese and foreign journals and newspapers and translated many legal documents. Some of his work has been published in the UN press. Prof. Asad Khalil is often invited as a keynote speaker and a president to several international conferences in China and aboard.

Prof. Asad Khalil has published a book “International Law and International Politics” and publised another book “Voyage to the Red East” in cooperation with Prof. Youssef Khalil and Prof. Salma Ibrahim. Currently Prof. Asad Khalil is working on his new book; “The Foundations of Diplomatic Relations.”

Speech Title: "Media Communication and Social Transformation: The Legal Framework"

Abstract:In his keynote speech, Prof. Asad Khalil would explore the pivotal role of the legal framework in shaping and guiding media communication's impact on societal transformation. The presentation would commence by highlighting the dynamic nature of media's influence on social development and the corresponding need for legal oversight. It would delve into the fundamental principles of media law, addressing issues like freedom of speech, intellectual property, and media ethics, showcasing their significance in the context of social change.

The speech would also discuss the challenges and opportunities presented by the evolving digital landscape and how legal regulations adapt to it. Moreover, it would spotlight real-world examples of how the legal framework has both facilitated and restricted media's contributions to social transformation.



A.Prof. Vikrant Kishore

University of Nottingham Ningbo China, China

Research Area:Celebrity Culture, Reality Television, Creative Practices, Documentary Practice, Screen Production, Screen Performances, Asian Cinemas, Indian Cinema, Bollywood, Intangible Cultural Heritage, Film Festivals, Online Storytelling, Mobile Filmmaking, Folk and Cultural Traditions and Practices, Folklore and Folk Festivals, Caste and Race issues, Multimedia Curation, Archiving and Exhibitions

Experience:Dr Kishore is an academic, filmmaker, journalist and a photographer. He has authored and edited books on Indian cinema, celebrity culture, and intangible cultural heritage. He has worked with media channels such as ABC, SBS, Channel 7 (Australia), and Zee News and Zee TV (India). he likes to integrate traditional cultural practices with new media technologies to archive, create digital exposition, collaborate on multi-media media exhibitions and festivals. Dr Kishore’s areas of research are Indian Cinema, Intangible Cultural Heritage, Reality Television programmes, and Caste issues. Dr Kishore has been actively working for the safeguard and preservation of the cultural heritage of East India; especially Chhau dance. He is an active member of International Dance Council (CID-UNESCO) and Association Nationale Cultures and Tradition (ANCT, France). He has organized international conferences, film festivals, and seminars on Indian cinema, and intangible cultural heritage. He has been a jury member in various film festivals, such as ATOM Awards (Australia), Real Film Festival (Newcastle), Melbourne Web 

Film Festival, and Doordarshan National Awards (India). He was a pre-jury member of The Australian Academy of Cinema and Television Arts Awards (AACTA) Awards (2018). Dr Kishore is a board member of the Australia India Film Council, a member of the Victorian Multicultural Commission’s Regional Advisory Council, an advisor to the Scanlon Research Institute, and a member of the Inclusion Working Group, Musuems Victoria.

Dr Kishore is an Honorary Fellow of Deakin University, Australia.

Speech Title: Fostering Intercultural Dialogue towards Societal Sustainability: Assessing Ethnic Indian-Australian News Media in Australia

Abstract:Building on UNESCO's (2015) advocacy for "inclusive social development, intercultural dialogue, and ethical principles", this paper examines the influence of Ethnic Indian Media in Australia on societal sustainability. Withover 30 years of presence, this media has struggled to broaden its reach in the Indian-Australian community dominated by mainstream Indian and Australian media. Although historically focused on local endeavors and business, the rise of social media has broadened their coverage. Yet, gaps persist in addressing diaspora-specific issues in mainstream discussions. The 2022 launch of the Independent Multicultural Media Australia (IMMA) marks revitalizing of ethnic media by promoting equity and strengthening community-government relations. This article seeks to answer: 1. How has the nature, ownership, and evolution of Indian-Australian news media in Australia shaped its current landscape and influence? 2. Ethnic Indian-Australian news media’s contribution to societal sustainability challenges. Using Pierre Bourdieu's 'cultural capital' framework and the Intercultural Communication Theory, this article stresses ethnic media's critical role as conveyors of collective cultural values, emphasizing their importance in fostering intercultural relationships (Bourdieu, 1984, 1996; Stadler et al., 2023). Through interviews with established Indian-Australian journalists/media owners (of newspapers and websites operational between 2017-2022), I critically evaluate their perspectives and emphasis on societal sustainability.

A.Prof. Dragana Ostic

School of Finance and Economics, Jiangsu University, China

Research Area:Psychological Well-Being and Social Media Use, Management and Entrepreneurship, Negotiations and Decision making

Experience: Dr. Ostic has a strong research background in the field of management, with a focus on the impact of social media, technology adoption, and innovation on small and medium-sized enterprises (SMEs). With a particular interest in emerging economies, Dr. Ostic has conducted extensive research on the relationship between social media use and SME performance, exploring the effects of various factors such as entrepreneurial orientation, innovation capabilities, and technological-organizational-environmental factors. Dr. Ostic has published several papers in renowned academic journals including Environmental Science and Pollution Research, Managerial and Decision Economics, and Technology Analysis & Strategic Management, and Frontiers in Psychology. Their research has been recognized in the academic community, with publications appearing in reputable indices such as the Social Sciences Citation Index (SSCI) and the Science Citation Index Expanded (SCIE).

Speech Title: Effects of social media use on psychological well-being: a mediated model

Abstract:We will explore the complex relationship between social media use and psychological well-being in this keynote presentation. Drawing from a comprehensive study, we delve into the effects of social capital types, social isolation, and smartphone addiction. Our findings, based on a survey of 940 social media users in Mexico, reveal a nuanced impact of social media on well-being. Today we will unveil the empirical evidence and insights that shed light on the coexistence of both positive and negative effects, helping to reconcile inconsistencies found so far in the literature.